Ep. 84: Getting VIP Treatment from Your Credit Card
Carlo Cisco
CEO and Founder, Select
On This Episode
Carlo Cisco, CEO and founder of Select, saw first-hand the demand for merchants and customers to create better relationships and for customers to receive better perks and opportunities for savings. So, he created Select to bring a more unique and luxurious experience to traditional banking cards.
Select is a digital membership and concierge service company that offers members exclusive access to events, special offers at Michelin star restaurants, and private community events, with over 1.4 million locations.
“In the case of Select, everything’s uncapped, or just about, and just about everything’s also unlimited so our members are able to see a much much much higher value”
A big issue amongst card holders is that many times, they forget how their card can help them save. This means cardholders are often times spending more on services, because they aren’t even aware there are savings opportunities available. Select wanted to prevent this, so they created a google extension for members to be alerted upon check out of available savings.
“It doesn’t matter what you’re working with financially like you always want to maximize your spend and maximize your savings too”
Carlo advices entrepreneurs interested in tapping into this market that created a unique customer experience is essential to standing out from the crowd. Additionally, Carlo believes choosing the right partners will also help with making your business successful.
Listen to this podcast to learn more about unique digital memberships and services with Hunter and Carlo.
More About Carlo
Carlo is a serial entrepreneur who launched his first successful business in college. He has a background in finance and marketing and has helped build and grow a variety of startups. He helped build Groupon Japan, turning it into one of the company's largest and most successful international markets in just three months.
He is currently the Founder & CEO of Select, a digital membership community and concierge service that provides access to exclusive events, insider pricing, and VIP perks at over 1.4 million locations and online. These include free drinks or 20-30% off at premier restaurants and up to 60% off with premier brands and experiences. Select partners include top-rated local restaurants and nightlife venues as well as premier global brands in travel, retail, entertainment & more.
He is also a YEC (Young Entrepreneurs Council) member, an elite organization for successful entrepreneurs, and the Forbes Financial Council. He is frequently featured as an expert on entrepreneurship, business, and marketing in news outlets, including Mashable, Forbes, Fox Business,Tech.co, USA Today, TheNextWeb, Entrepreneur Magazine, Yahoo!, WSJ, ReadWriteWeb, and Inc., among many others.
